Ecommerce Support Guide

Ecommerce Support Guide

Ecommerce Functionality within POS BackOffice

Product Management 

  1. Login to your POS and navigate to the Inventory
  2. On the Top menu, select ‘Inventory’
  3. Select  Manage Inventory > Manage Products > Inventory

Pro Tips:

To better help manage your e-commerce products, click on “Customize Visibility” and enable these options:
    • Orchid eComm Visibility - Filter to see what products are currently listed on/off your website

    • Product with Images - Filter to see which products have/don’t have images

    • Show Products with Variants - Filter to see all products included/not included within a variant group

 



 Adding Products To The Website Individually 

  1. Search for a products and click that part number to display the product attributes.
  2. Navigate to the sales channel tab

  3. Set Orchid eComm visibility to “On”

  4. Click save

  5. Personalize title, description, SEO and product images

 Adding Multiple Products To The Website

  1. Filter products from the main manage products page and ensure your table view is set from “standard” to “storefront”

  2. Click the checkbox to the left of the product details for the product(s) that you want to add to the website

  3. Click “Bulk Actions” and select “Turn On Orchid eComm Visibility”

 

Online Module  

Editing content on a page 

Go to the online Drop down > Build & Manage Site > Pages and Content Blocks > select the page you wish to edit

    • To change an image, double-click on the image to see the option to upload a new image.

    • To edit a button or link URL, double-click on the button to see the url option.

    • Custom HTML code can be used by clicking source and making changes as needed. There are many free HTML code generetors online that can be used for this task.

 

Editing Automatic Pop-up 

To edit your Pop-up that shows as soon as someone enters your online page you will navigate to the online drop down > engage customers > popups.
You can also schedule an automatic start date and an end date, perfect to run special sales announcements.
 

Pro Tip:

Click inside the image box to add a custom image or graphic to your popup and use the link field to add a url to the image you upload.

Important Note:

This is not the same as the Age Gate Popup. If you want a popup to ask if a user is above 18 years old, you have to check the “Age Gate Popup” option under Site Title & Analytics. 

 

Galleries are a way for you to upload organize images into a slider that can be added to different pages on your website or serve as a standalone image gallery. You can create as many galleries as you want for your website. 

  1. in the online module, click on Build & Manage Site > Gallery > select Upload Pictures > begin uploading.

  2. Click options to name the Album and be sure to publish the gallery when complete

  3. After the images are uploaded, copy the “Page Slider Shortcode”. Paste the Shortcode on the page and on the page’s location you want the gallery to show.  

Optional:

If you want to create a standalone gallery for users to view, copy the “Gallery Public URL.” This generates a URL for users to go to with all of your images displaying in a grid layout.   



Shipping

As a Default, there are 5 available shipping options: Free, Flat Rate, Price Based, Pickup In Store and Local Delivery.
To navigatte to your shipping options you will go to the Online Drop Down > Configure Checkout > Order Notices & Shipping

    • Free Shipping - Set a minimum order amount and when the users cart total is equal or greater than that amount they will be offered free shipping. Select which states this offer is applicable in.

    • Flat Rate - Regardless of the cart total or how many items are in the cart set a flat rate that will alway charge users the same amount for shipping

    • Price Based - Use the cart total to determine the shipping price. Setup your own priced based shipping formula by using “Cart Total” + “:” + “Shipping Amount.” Use a comma to add additional values. Important note: The system will set shipping costs to $0.00 whenever the cart total is greater than the largest value specified.

      • Ex. 50:10.99, 100:19.99, 1000:29.99

      • This example can interpreted as: when the cart total is less than $50 than shipping will cost $10.99. When the cart total is less than $100 but greater than $50 than shipping will cost $19.99. And when the cart total is less than $1000 but greater than $100 than shipping will cost $29.99. When the cart total is greater than $1000 will charge $0.00 for shipping costs.

    • Pickup In Store - Allows the customer to choose to pickup the product in your store and to display custom pickup instructions that the user will see at checkout.

    • Local Delivery - Local delivery option that utilizes priced based formulas and a custom note for users to see at checkout.

There’s a 6th option that can be accessed by setting up a ShipStation account and integrating with your POS. This option offers shipping by weight, product size and select carriers. For more information see the ShipStation guide here: https://orchidllc.zohodesk.com/portal/en/kb/articles/integrating-with-shipstation-for-orchid-ecommerce-orders


Product Groups

Product groups have 3 distinct features, they allow you to:

  1. Make a custom menu structure on your shop page

  2. Create product group landing pages.

  3. Display products on your home page  

Custom Menu Structure Ex

Product Group Landing Page ex.

 

 

Product Group Used To Display Live Products On Home Page

How To Add A Product Group

To create a product group navigate to the Online drop down > Define Products > Product Groups > Add Product Group

 

After the group is created, you need to set conditions so that products can get added into the group. There are two options:

  1. Manual Conditions

  2. Automatic Conditions

If you select manual conditions, you can individually add products to the product group from your POS product details. Once the group is created, located the product in product details “Sales Channel” tab, scroll down to "Product Group. Click on the dropdown and then select the product group you created to add the product to that group.

Pro Tip: Using manual conditions is particularly useful if you want to select what products appear on your home page. While in the online module, go to Build and manage site > Home page > Featured Products > Choose your product group that you created with manual conditions setup and then all of the products that you add to this group will appear on your home page.

 


If you select automatic conditions, you can set one or more conditions and all the products that meet those conditions will automatically be added to the group. 

If you select “all conditions” then all of the conditions set must be true for a product to display within the group. If you select “any condition” only one of the conditions must be true for a product to display within the group. 

 

To create a parent group/dropdown, just drag the subgroup so it lands within the parent group:

 



 Editing product group image 

1) Select which Product Group you would like to change

2) Click on the image

3) Select and upload the new image.
For a better display, select an image that is 600px by 600px. You can use Canva to resize your images:
Using Canva to resize images:
1) Create a free account on canva.com.
2) Click on "Create a design", then select "Custom Size" and type the measurements.

3) Click on "Upload" and upload your image
4) Select the image uploaded
5) Resize the image adjusting to the canvas size.
6) Click on "Share"
7) Select "Download"


 Setup Product Variations

Editing your Navigation (Menu)

To edit your top menu, navigate to the Online Drop Down > Create Navigation >  Navigation Menus. Here you can click and drag the toggle to the left of each menu item to rearrange the order of menu items.
Click "Add Menu" to make a new menu or "Edit Menu" to edit an existing menu


Once you create a new menu or editing an existing menu, click "Add Menu Item" to add a new menu item to the menu. Give your menu item a name and then choose a link option. Below is a list of the available link options:
  1. Home Page - Link to your home page.
  2. Page - Link to any of the custom pages that you have on your site and are found under the "Pages" module.
  3. Blog - Link to a specific blog landing page
  4. Product Group - Link to a specific product group landing page
  5. Course GroupLink to a specific course group landing page
  6. Sub Menu - Link to another menu to create a dropdown menu. Whenever the menu item is hovered over by your cursor, linked sub menu items will appear.
  7. Web Address - Link to an custom url. This url can be external (google.com) or internal (yourdomain.com)
Pro Tip: Build all of your menu items in this screen, if you need to rearrange the menu items, go to the main navigation landing page to do so.

 

- SAMPLE of Ecommerce Policy (Required for Setup)  

https://orchidllc.zohodesk.com/portal/en/kb/articles/sample

- Use Copy Formula to set Price Levels, Discounts, and More  

https://orchidllc.zohodesk.com/portal/en/kb/articles/use-copy-formula-to-set-price-levels-discounts-and-more 

- Live Vendor Feed Integration Guide  


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